Proposed Videos & Scheduling:
Note that this has evolved from the last meeting in December.
Final order dependent on flow based on final recordings.
SCROLL TO SECOND TABLE FOR PROPOSED RUNNING ORDER
| Deep-dive presentations: (10-12 minutes) | Outreach Made? | Confirmed? | Sent Follow Up Email w/ instructions? | Scheduled Date of Recording? | Video Complete? | Emails | Notes |
|---|---|---|---|---|---|---|---|
| Welcome, overview, merger background, brand story, High level vision: Heather | Yes | Yes | Yes | 9/25, 9:00 AM PT | No | hkirkirksey@linuxfoundation.org | |
| Operator-focused Business Drivers: Beth + other operator | Yes? | No | No | 9/21, 8:00 AM PT | Yes | KDDI? | Beth and Vincent have confirmed and William has volunteered. |
| Technical Project Deep Dive (Nick to help with deck): Georg and Gergely | Yes | Yes | Yes | NA | Yes | Georg and Gergely have confirmed and Nick will advise on slides. | |
| Mid-length Group Perspective Videos (5-6 minutes) | |||||||
Pan Community Group 1 NEW NAME NEEDED? | Yes | Yes | Yes | 9/20, 6:00 AM PT | Yes | Fu Qiao (fuqiao@chinamobile.com) Trevor Cooper (trevor.cooper@intel.com) Mark Bierel (mark.beierl@canonical.com) Pierre Lynch (pierre.lynch@keysight.com) | |
Pan Community Group 2 NEW NAME NEEDED? | Yes | 9/22, 5:00 AM PT | Yes | Uli Klueber (Ulrich.Kleber@huawei.com) Cedric Olivier (cedric.ollivier@orange.com) Lincoln Lavoie (lylavoie@iol.unh.edu) Tomas Fredberg (tomas.fredberg@ericsson.com) | |||
Pan Community Group 3 NEW NAME NEEDED? | Yes | 9/25, 6:00 AM PT | Yes | Tom Kivlin (tom.kivlin@vodafone.com) Emma Foley (efoley@redhat.com) Sridhar Rao (Sridhar.Rao@spirent.com) | |||
| TSC Chairs Perspective: Al and Walter | Yes | Yes | Yes | Doing Videos on their own. | Yes (both) | ||
Board sponsors: Jonne and Vincent and Dr. Feng | Yes | Yes | Yes | 9/21, 9:00 PM PT | Yes - Jonne Vincent - Yes Dr Feng - Yes | 3 separate videos. | |
| Interview: Arpit + Mr. Duan | Yes | No | No | TBD | TBD | ajoshipura@linuxfoundation.org Mr. Duan (can work through Fu Qiao: fuqiao@chinamobile.com | Added this one after the call with China Mobile. Do this one post-launch. |
| Industry Analyst Perspective: Caroline Chappell, Analysis Mason | Yes | Yes | No | 9/21, 9:00 - 10:00 AM PT | Yes | caroline.chappell@analysysmason.com | |
| Short high-level exec endorsements (30-60 sec) | |||||||
Andre Fuetsch | Yes | Yes | Yes | TBD | Yes | Andre Email? Work through Scot Steele: SS8171@att.com | Andre sending in a video. |
Chris Price | Yes | Yes | Yes | TBD | No | christopher.price@est.tech | |
| Sandra Rivera | Yes | Yes | Yes | TBD | Yes | sandra.l.rivera@intel.com, work with Bob bob.monkman@intel.com | Sandra sending in a video. |
| Mr. Duan | Yes | Yes | Yes | TBD | No | Mr. Duan (can work through Fu Qiao: fuqiao@chinamobile.com) | Will submit by tomorrow. |
Stéphane Demartis | Yes | Yes | No | TBD | Yes | Work through Vincent: vincent.danno@orange.com & William. Speaker TBD. | |
| Priyanka Sharma | Yes | Yes | Yes | TBD | No | psharma@linuxfoundation.org | |
| Other? |
Proposed Event Agenda:
| Time Slot | Speaker | Running Length / Notes |
|---|---|---|
| Intro Music / Graphic | :10 | |
| Introduction: Heather Kirksey, VP of Ecosystem & Community, Linux Foundation | 10:18 | |
| Exec Video: Sandra Rivera, EVP & Chief People Officer, Intel | 1:04 | |
Anuket TSC Co-Chair: Al Morton, Lead Member of Technical Staff, AT&T | 1:30 | |
| Anuket TSC Co-Chair: Walter Kozlowski, Principal, Cloud Infrastructure Architecture, Telstra | 1:54 | |
| Anuket Community Video 1: Fu Qiao, Project Manager, China Mobile; Trevor Cooper, Principal Engineer, Intel; Mark Beierl, Software Engineer, Canonical; Pierre Lynch, Lead Technologies, Keysight Technologies | 7:47 | |
| Board Sponsors: Dr Junlan Feng, Chief Scientist & GM of AI and Intelligent Operation R&D Center, China Mobile | 3:14 | |
| Board Sponsors: Vincent Danno, Director, Broadband, Virtualisation, Strategy, Architecture, Standards, Orange | 1:54 | |
| Heather Interspatial 1 | :37 | |
| Operator Perspective: Anuket Business Value: Beth Cohen, Cloud Technology Strategist, Verizon & William Diego, Open Source Manager, Orange | 9:51 | |
| Heather Interspatial 2 | :35 | |
| Analyst Video: Caroline Chappell, Research Director, Analysys Mason | 6:04 | |
| Board Sponsors: Jonne Soininen, Head of Open Source Initiatives, Nokia | 1:41 | |
Anuket Community Video 2: Uli Kleber, Chief Engineer Standardisation, Huawei; Cedric Ollivier, Network Automation Expert, Orange; Lincoln Lavoie, Senior Engineer, InterOperability Laboratory, UNH; Tomas Fredberg, Chief Architect, Ericsson | 9:26 | |
| Exec Video: Stéphane Demartis, VP, Cloud Infrastructure, Orange Labs | :48 | |
| Heather Interspatial 3 | ||
| Anuket Technical Project Deep Dive: Georg Kunz, Cloud Open Source Coordinator; Gergely Csatári, Senior Specialist, Open Source, Nokia | 19:26 | |
| Mr. Duan, Vice General Manager of China Mobile Research Institute | TBD | |
| Exec Video: Priyanka Sharma, Executive Director, CNCF | TBD | |
| Anuket Community Video 3: Tom Kivlin, Principle Cloud Orchestration Architect, Cloud Centre of Excellence, Vodafone; Emma Foley, Senior Software Engineer, Red Hat; Sridhar Rao, Solutions Architect, Spirent | 6:51 | |
| Exec Video: Chris Price, President, Ericsson Software Technology | TBD | |
| Exec Video: Andre Fuetsch, President and Chief Technology Officer, AT&T Labs | :59 EDIT: Cut first few seconds off the beginning. | |
| Closing: Heather Kirksey, VP of Ecosystem & Community, Linux Foundation | 2:49 | |
| Outro Music / Graphic | :10 |
Ahead of launch:
- Send press conference invites and offers for 1:1 pre-briefs to targeted list of press/analysts in vertical space. Share assets and news package under embargo.
- Target additional 1-2 higher-tier tech journalists and offer 1:1 interviews with higher-level narrative on ecosystem benefits, why this is important
At launch (Jan. 27):
- Press Conference 7:30 - 8:00 PST
- Launch Event 8:00 - 10:00 PST
Details:
- Interspersed pre-recorded short video clips (5-6) (upper level execs from supplier and operators + those ingrained in technical side)
- 1-2 meaty presos on business motivation/drivers (e.g. operator); one on work we’re doing, how we’re blending specs and implementation work, flow into conformance, organization (e.g. someone like Phil Robb from tech perspective from supplier/operator
- Live broadcast + Recording available on website, YouTube for on-demand
- Custom Zoom background
- Timing: 8 am PT
- Press release (to wire, LF, and LFN websites; sent to broad swath of press/analysts)
- Community blog post
- More informal look at the news, with additional color/details not provided in the PR (complete)
- Broad social media campaign
- Directing to PR, blog, and video interviews
- Robust set of tweets and LinkedIn updates to post from LFN and LF handles
- “Tweet sheet” and accompanying graphic sent to members, other LF projects
- Paid social?
- Accommodate any post-announcement requests for 1:1 interviews
Assets
- Press release (with member quotes)
- Blog post
- Third-party video interviews (to follow up launch)
- Tweet sheet
- Social graphic(s)
- Anuket Website
- Anuket Wiki
- Infographic (to follow up launch)
- Swag in the store for purchase (scarves)
1 Comment
Beth Cohen
PR Lede suggestions:
Anuket Project Launched: Architects and Developers meet in the middle
Anuket - A confluence of Telecom Infrastructure Projects