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Proposed Agenda:

Note that this has evolved from the last meeting in December. 

Final order dependent on flow based on final recordings.

Deep-dive presentations: (10-12 minutes)Outreach Made?Confirmed?Sent Follow Up Email w/ instructions?Scheduled Date of Recording?Video Complete?EmailsNotes
Welcome, overview, merger background, brand story, High level vision: 
Operator-focused Business Drivers: Beth + other operator (STC?)Yes?NoNoTBDNo

STC rep?

Has outreach been made to STC?
Technical Project Deep Dive (Nick to help with deck): Georg and GergelyYesYesNoTBDNo

Mid-length Group Perspective Videos (5-6 minutes)

Pan Community Group 1 (Thematic) 

We need to line ups for each and make outreach today.

Pan Community Group 2 (Thematic)

We need to line ups for each and make outreach today.
TSC Chairs: Al and WalterYesYesNoTBDNo

Board sponsors: Jonne and Vincent and Dr. Feng 


Have we confirmed with Dr. Feng yet?
Interview: Arpit + Mr. DuanYesNoNoTBD

Mr. Duan (can work through Fu Qiao:

Added this one after the call with China Mobile.
Industry Analyst Perspective: Caroline Chappell, Analysis MasonYesYesNo9/21, 9:00 - 10:00 AM
Short high-level exec endorsements (30-60 sec)

Andre Fuetsch

YesYesNoTBDNoAndre Email? Work through Scot Steele:

Chris Price

Mr. Duan?NoNoTBDNoMr. Duan (can work through Fu Qiao:

Jehanne Savi

Priyanka Sharma?

Community Grouping possible participants: Edit Koselak, Karine, Nick Chase, Tomas Fredberg, Emma Foley, Uli, James Gu, Lincoln, Cedric, Sridhar Rao, Mark B, Tom Kivlin/Riccardo, Pankaj, Fu Qiao, Trevor Cooper

Ahead of launch:

  • Send press conference invites and offers for 1:1 pre-briefs to targeted list of press/analysts in vertical space. Share assets and news package under embargo. 
  • Target additional 1-2 higher-tier tech journalists and offer 1:1 interviews with higher-level narrative on ecosystem benefits, why this is important
  • 1-3  third-party video interviews (Telecom TV, The Cube) pre-recorded to publish at launch 
    • Provide slides and graphics
    • 1-2 spokespeople

At launch (Jan. 27):

  • Press Conference 7:30 - 8:00 PST
  • Launch Event 8:00 - 10:00 PST


    • Interspersed  pre-recorded short video clips (5-6) (upper level execs from supplier and operators + those ingrained in technical side)
    • 1-2 meaty presos on business motivation/drivers (e.g. operator); one on work we’re doing, how we’re blending specs and implementation work, flow into conformance, organization (e.g. someone like Phil Robb from tech perspective from supplier/operator
    • Live broadcast + Recording available on website, YouTube for on-demand
    • Custom Zoom background
    • Timing: 8 am PT
  • Press release (to wire, LF, and LFN websites; sent to broad swath of press/analysts)
  • Community blog post
    • More informal look at the news, with additional color/details not provided in the PR (complete)
  • Broad social media campaign
    • Directing to PR, blog, and video interviews
    • Robust set of tweets and LinkedIn updates to post from LFN and LF handles
    • “Tweet sheet” and accompanying graphic sent to members, other LF projects
    • Paid social?
  • Accommodate any post-announcement requests for 1:1 interviews


  • Press release (with member quotes)
  • Blog post
  • Third-party video interviews (to follow up launch)
  • Tweet sheet
  • Social graphic(s)
  • Anuket Website
  • Anuket Wiki
  • Infographic (to follow up launch) 
  • Swag in the store for purchase (scarves)
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