...
- Interspersed pre-recorded short video clips (5-6) (upper level execs from supplier and operators + those ingrained in technical side)
- 1-2 meaty presos on business motivation/drivers (e.g. operator); one on work we’re doing, how we’re blending specs and implementation work, flow into conformance, organization (e.g. someone like Phil Robb from tech perspective from supplier/operator
- Live broadcast + Recording available on website, YouTube for on-demand
- Custom Zoom background
- Timing: 8 am PT
- Press release (to wire, LF, and LFN websites; sent to broad swath of press/analysts)
- Community blog post
- More informal look at the news, with additional color/details not provided in the PR (Beth Cohen?complete)
- Broad social media campaign
- Directing to PR, blog, and video interviews
- Robust set of tweets and LinkedIn updates to post from LFN and LF handles
- “Tweet sheet” and accompanying graphic sent to members, other LF projects
- Paid social?
- Accommodate any post-announcement requests for 1:1 interviews
...
- Press release (with member quotes)
- Blog post
- Third-party video interviews (to follow up launch)
- Tweet sheet
- Social graphic(s)
- Anuket Website
- Anuket WikiInfographic????
- Infographic (to follow up launch)
- Swag in the store for purchase (scarves)