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Brandon reviewed a draft Positioning and Messaging framework with the team and received realtime real time feedback. He will create a Marketing Meld Wiki, share with group. All can edit/add. Review again on ThursdayMeld marketing committee members are asked to help fill in the framework before next Thursday's meeting.
There was a discussion around Anuket marketing vis-a-vis with OVP Marketing / Badging / Cloud Native Testing and collaboration with CNCF. The default of course would be to replace the "O" in OCP with an "A" = AVP and leverage Anuket with new brand. But we also want to ensure we get this right for cloud native, and include the CNF tests. Jim pointed out that the cloud native folks are thinking about different levels for badges: Ed. gold, silver, and/or CNCF badging + Telco badging, etc. Heather pointed out how layered conformance could work (e.g. using K8s test from CNTT) + Adding Telco tests from CNTT, etc. to create a badge. Downsides of this approach, however, are extra complexity, asking the ecosystem to participate in 2 separate badging programs, and tying a badge to the work of multiple projects / development teams. There was consensus that the approach/balance CNTT has created in its relationships between party was working well and should be applied to Anuket.
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