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- Branding - merger of equals/non-acronym name
- Yes/No Decision
- Determine new name
- Work with Creative Services to create brand brief and design new branding and logo
- Create revised branding guidelines document
- Brandon Wick to to provide detail sub task list
- Website updates
- Acquire new domain/github
- Revised .org webpage
- Revised content on LFN.org website
- Positioning statement for merge
- Updated mission statement, elevator pitch, and value prop document -
- Communications Plan – Public Launch
- Press release
- FAQ
- Social Plan
- Blogs/webinars
- Mini-conference?
- Press/Analyst outreach and briefings
- Early 2021 public launch target?
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